Merchandising & Selling in a Small Business
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Merchandising & Selling in a Small Business

This course equips individuals with essential skills for promoting and displaying merchandise in informal retail settings, enhancing their ability to create appealing displays, analyze literary texts, and effectively engage with customers to boost sales and address their needs.
Retail and Communication Unit Standards

US 243805 - Promote and Display Merchandise

This unit standard is intended for individuals responsible for promoting and displaying merchandise in an informal retail business.

Persons credited with this unit standard will be able to:

  • Build, ticket, and maintain promotional displays throughout the promotional period, subject to stock availability
  • Promote sales and enhance the image of the organisation
  • Display merchandise in an appealing manner within broad guidelines
  • Maintain housekeeping of displays while preventing shrinkage and losses

US 119458 - Interpret and Engage with Literary Texts

Competence at this level enables learners to discuss the style, purpose, and meaning of literary texts and to engage critically with human and social issues reflected in them.

Learners credited with this unit standard can:

  • Analyse and discuss the main ideas in texts
  • Identify and explain values, attitudes, and assumptions in texts
  • Discuss the effects of content, language, and style on readers’ responses
  • Respond creatively to literary texts

US 114900 - Sell Products to Customers in a Retail Environment

This unit standard is for people working in wholesale or retail outlets that sell goods or services. They operate under general supervision using established procedures in familiar environments.

Persons credited with this unit standard will be able to:

  • Approach customers in a manner that supports sales techniques
  • Identify customer needs and match them with appropriate products
  • Overcome objections and close the sale
  • Secure future business opportunities
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